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Celebrity Just Might Be Meta's Edge in the AI Chatbot War
Original article seen at: variety.com on October 5, 2023
tldr
- 📱 Meta has launched 28 AI chatbots based on real celebrities.
- 💡 The chatbots could provide a new creator monetization opportunity.
- 🚀 Despite challenges, the move could increase user engagement on Meta's platforms.
- 🔒 Potential user concerns about data usage need to be addressed.
summary
Meta has unveiled a set of 28 AI chatbots, each based on a real celebrity, at its annual Meta Connect 2023 event. These chatbots, supported by Meta's large language model Llama 2, will interact with users and offer advice in the celebrity's area of expertise. The chatbots will be available across Meta's social and messaging apps and may be extended into VR experiences. While the business model for these AIs remains unclear, it suggests a new creator monetization opportunity. Despite the nascent state of AI chatbots, Meta's move could increase user engagement on its platforms. However, the company faces challenges, including the unpredictable nature of large language models and potential user concerns about data usage.starlaneai's full analysis
Meta's launch of celebrity-based AI chatbots represents a novel application of AI technology that could significantly increase user engagement on its platforms. However, the company faces challenges, including the unpredictable nature of large language models and potential user concerns about data usage. If successful, this model could influence other social media platforms to adopt similar strategies, potentially reshaping the AI investment landscape. However, ethical considerations, particularly around data usage, will need to be carefully managed.
* All content on this page may be partially written by a clever AI so always double check facts, ratings and conclusions. Any opinions expressed in this analysis do not reflect the opinions of the starlane.ai team unless specifically stated as such.
starlaneai's Ratings & Analysis
Technical Advancement
60 The technical advancement is significant as it involves the use of large language models to create interactive chatbots based on real celebrities.
Adoption Potential
70 The adoption potential is high given the popularity of the celebrities involved and the wide reach of Meta's platforms.
Public Impact
50 The public impact is moderate as it primarily affects users of Meta's platforms.
Innovation/Novelty
65 The novelty is high as it involves a unique application of AI chatbots.
Article Accessibility
75 The accessibility is high as the chatbots will be available across Meta's widely used platforms.
Global Impact
55 The global impact is moderate as it primarily affects users of Meta's platforms.
Ethical Consideration
40 Ethical considerations are significant due to potential user concerns about data usage.
Collaboration Potential
80 The collaboration potential is high as it involves partnerships with celebrities.
Ripple Effect
60 The ripple effect is moderate as it could influence other social media platforms to adopt similar strategies.
Investment Landscape
70 The AI investment landscape could be significantly affected if this model proves successful and attracts further investment.